Healthy. Beautiful. Affordable.

Good-for-you, eco-friendly and beautifully designed home essentials, all in one place and at ultra-low prices.

Healthy and sustainable.

We don’t make products that aren’t good for people and the planet.

Beautiful and simple.

Simple, minimalist packaging designed to look beautiful in your space, rather than stand out on a drug store shelf.

Affordable and accessible.

We made a new model where we bring the healthiest essentials directly to you at the lowest price.

"The whole experience is more appealing than I realized shopping could be."

Claire

OUR BEST SELLERS

Shampoo
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Ground Coffee
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Rosemary Essential Oil
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Razor Blades
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